Ancestry 2025 product update
Ancestry has a major product update every fall, and they asked me to design and animate the video for the 2025 announcement.
After Effects
Storyboarding
Project Overview
Client: Ancestry
My Role: Storyboard Designer, Motion Designer
Ancestry's 2025 product update introduced new European regions, a new structure for organizing DNA results, and a brand new feature called DNA Highlights, which lets users share a fun Instagram story to show off their results. I was asked to make this video announcing the update, and it was meant to be informative yet exciting.
